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Cookie Policy – MACE HERITAGE

Last updated: 8 November 2026

1. Introduction

Welcome to MACE HERITAGE, the furniture brand of Möbel Lippold MC GmbH, based in Dreieich, Germany.

We use cookies and similar technologies on our website, www.moebel-lippold.com, to ensure our online furniture shop functions correctly, remember your preferences and, where you have given consent, analyse website performance and improve our marketing activities.

We are committed to protecting your privacy and providing transparent information about how your personal data is processed in accordance with the General Data Protection Regulation (GDPR) and applicable German data protection laws.

This Cookie Policy explains which categories of cookies and related technologies we may use, why we use them and how you can manage your choices.

2. What Are Cookies?

Cookies are small text files stored on your computer, smartphone or other device when you visit a website.

They help websites recognise browsing sessions, remember preferences, maintain shopping baskets and provide useful functionality.

We may also use similar technologies, including tracking pixels and browser storage, depending on your consent preferences.

Cookies may be:

  • Session cookies: Temporary cookies that generally expire when your browsing session ends.
  • Persistent cookies: Cookies that remain on your device for a defined period.
  • First-party cookies: Cookies set by our website.
  • Third-party cookies: Cookies set by external service providers.

3. Strictly Necessary Cookies

These cookies and technologies are essential for operating our website and providing services you request.

They may include:

  • Session cookies: Maintain your browsing session and support website functionality.
  • XSRF/CSRF protection: Help protect forms and transactions against unauthorised requests.
  • Shopping basket and checkout cookies: Support basket management, ordering and payment processes.
  • Cookie consent preferences: Remember your privacy choices so that they can be respected on subsequent visits.

Strictly necessary technologies do not require separate consent where the applicable legal exemption applies.

4. Analytics and Performance Cookies

With your consent, we may use Google Analytics 4 (GA4) to understand how visitors interact with our website.

Analytics information may include:

  • Pages visited and browsing interactions.
  • General device and browser information.
  • Website traffic sources.
  • Product interactions and shopping activity.
  • Technical performance and usage statistics.

This information helps us improve navigation, product presentation and the overall shopping experience.

Analytics technologies requiring consent are activated only in accordance with your consent choices.

5. Marketing and Advertising Cookies

With your consent, we may use marketing technologies to measure advertising performance and understand interactions with our products.

These may include:

Meta Pixel (Facebook and Instagram)

Helps us measure interactions with advertising campaigns and understand how visitors engage with our website following an advertisement.

Pinterest Tag

Helps measure interactions and conversions associated with Pinterest advertising and product discovery.

Google advertising technologies

Where activated, these may support advertising conversion measurement and campaign performance analysis.

Marketing cookies and comparable tracking technologies requiring consent are used in accordance with your preferences.

6. Google Tag Manager

We may use Google Tag Manager to manage website tags and integrations.

Google Tag Manager is a tag-management system. The privacy implications depend on the specific services and tags configured through it.

Where those services require consent, they must respect your consent preferences.

7. Customer Support and Live Chat

Our website may provide live chat functionality through Tawk.to, allowing visitors to contact our customer support team.

Depending on how the service is configured and used, technical information and communications may be processed by the service provider.

Where consent is required for the use of non-essential technologies associated with live chat, the service will be subject to the applicable consent settings.

8. Managing Your Cookie Preferences

When you first visit our website, you can use our cookie consent banner to choose which optional categories of cookies and technologies you wish to allow.

You may:

  • Accept optional cookies.
  • Reject non-essential cookies.
  • Customise your cookie preferences.
  • Withdraw or change your consent at any time.

To change your preferences, open the Cookie Settings control available on our website.

You may also delete or block cookies through your browser settings. However, restricting strictly necessary cookies may affect essential website functions, including the shopping basket and checkout.

Withdrawing consent does not affect the lawfulness of processing carried out before withdrawal.

9. Cookie Retention and Third-Party Providers

The retention period of cookies varies depending on their purpose and the provider responsible for them.

Session cookies are generally temporary, while persistent cookies may remain on your device for a specified period.

A current list of cookies and comparable technologies actually used by our website, including their providers, purposes and retention periods, should be made available through our consent-management information or an accompanying cookie inventory.

Some external providers may process information outside the European Union or European Economic Area.

For further information about international transfers and applicable safeguards, please consult our Privacy Policy.

10. Legal Basis

The storage of information on your device and access to that information are governed by the applicable provisions of the German Telecommunications Digital Services Data Protection Act (TDDDG).

Where consent is required, we rely on your consent under Section 25(1) TDDDG and, where personal data is processed on that basis, Article 6(1)(a) GDPR.

Strictly necessary technologies may be exempt from the consent requirement under Section 25(2) TDDDG.

Where personal data is processed for other purposes, the applicable legal basis is explained in our Privacy Policy.

11. Your Data Protection Rights

Subject to the conditions of applicable data protection law, you may have the right to:

  • Request access to your personal data.
  • Request correction of inaccurate information.
  • Request deletion of personal data.
  • Request restriction of processing.
  • Request data portability.
  • Object to certain processing activities.
  • Withdraw consent at any time.
  • Lodge a complaint with a competent data protection supervisory authority.

Further information is provided in our Privacy Policy.

12. Contact Information

Möbel Lippold MC GmbH – MACE HERITAGE

Frankfurter Straße 123
63303 Dreieich
Germany

Email: [email protected]
Telephone: +49 6103 3767838
Website: https://www.moebel-lippold.com

For questions about cookies, privacy or personal data processing, please contact us using the details above.

13. Changes to This Cookie Policy

We may update this Cookie Policy to reflect changes in our website technologies, service providers, legal requirements or data protection practices.

The latest version will be published on this page together with its revision date.

Newsletter

Stay informed about our latest offers by email.
We use essential cookies to operate our online shop securely. With your consent, we also use optional services for analytics, marketing and additional features. You may accept, reject or customize your preferences and change your decision at any time. Cookie Policy
Information about services and providers

The services below include known integrations and services requiring verification. Their activation, cookies and retention periods still need to be audited.

  • Möbel Lippold MC GmbH: Sessions, shopping cart, security and consent management.
  • Google Analytics 4: Website statistics and usage analysis. Privacy policy
  • Meta Pixel: Advertising measurement and marketing. Privacy policy
  • Pinterest: Marketing and conversion measurement. Privacy policy
  • Tawk.to: Live chat and customer support. Loading requires External Media consent. Privacy policy
  • PayPal, Mollie and Klarna: Payment processing and fraud prevention, depending on the payment method selected. Optional tracking functions require separate verification.
  • Google Ads: A potential advertising integration whose active use has not yet been confirmed.

This overview is provisional and does not replace the full privacy policy.